Gaya APA

Churchill, G, A., Lacobucci, D. (2008). Marketing research : methodological foundations (9 th Ed India Edition 2 nd Printed). Hoboken, NJ: Cengange Learning India Private Limited.

Gaya MLA

Churchill, Gilbert, A., Lacobucci, Dawn. "Marketing research : methodological foundations". 9 th Ed India Edition 2 nd Printed Hoboken, NJ: Cengange Learning India Private Limited, 2008. Text.