Gaya APA

Bund, B, E. (2006). The outside-in corporation : how to build a customer centric organization for breakthrough results (1 st Ed.). New York: McGraw-Hill.

Gaya MLA

Bund, Barbara, E.. "The outside-in corporation : how to build a customer centric organization for breakthrough results". 1 st Ed. New York: McGraw-Hill, 2006. Text.